Mastering Phone Interviews
So, you’ve scored your first interview with a reporter. Woohoo! I know that feeling. It’s exhilarating the first minute; the next is filled with panic. Don’t worry. It’s time to get serious and start preparing. Do your homework. Check out the reporter. What beat do they cover? What’s their style? What companies have they covered in your industry? Nail down the key messages you want to get across. Put together your talking points. What are your three main points and supporting facts? Consider all questions you may be asked. What’s the worst-case scenario question? Make sure to do a mock interview with a teammate to help you get comfortable. Stand up during the interview. It sounds odd, and people walking by might chuckle, but it helps you get focused. You’re less likely to go off on a tangent in this power stance. Nix distractions. Shut [...]