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30 01, 2011

Real You: The social media allure

By |2023-02-07T00:15:22+00:00January 30, 2011|entrepreneurs, passions|Comments Off on Real You: The social media allure

I'll admit it. I'm hooked on Twitter and Facebook. And I'm there, almost too often. But in my defense, I love it out there. Yesterday, I discovered the Women Entrepreneur Festival taking place in New York and on the hashtag #wefestival. Following the tweets, I was almost in the room. It was so inspiring. Meanwhile, on Facebook, I watch my high school and college friends' children grow, share in their accomplishments and meet new friends with shared interests - from all over the world. I've also started my first ever fan page and it's almost silly how joyful I become when another person "Like"s my Kaira Rouda Books page. (Sally Fields, anyone?) I've found folks to be either all in or completely disdainful when it comes to social media. And what I will say, to those who remain in disdain, try LinkedIn. It's like sticking [...]

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21 08, 2009

Real You: The Fun of Constant Learning

By |2023-02-07T00:21:09+00:00August 21, 2009|blogs, facebook marketing, social media, twitter|Comments Off on Real You: The Fun of Constant Learning

Recently, I hosted a a webinar for the Women’s Council of Realtors. The focus was on how to get your business up and going as a new sales associate in the real estate business. The thing is, the advice for new real estate entrepreneurs is the same for new entrepreneurs in any business. Today, you are your strongest competitive advantage. It all starts with you. Your personal brand, clearly articulated, is your killer app. Your shining story. Uniquely yours and there for you to use to connect with your perfect customer. We spent a lot of the webinar discussing personal branding and target marketing. As you know, the ability to target, truly reach the right customer at the right time, has never been better. But it’s also really confusing to folks unfamiliar with the social media tools and platforms. I know, I’m learning every day, [...]

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