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21 08, 2009

Real You: The Fun of Constant Learning

By |2023-02-07T00:21:09+00:00August 21, 2009|blogs, facebook marketing, social media, twitter|Comments Off on Real You: The Fun of Constant Learning

Recently, I hosted a a webinar for the Women’s Council of Realtors. The focus was on how to get your business up and going as a new sales associate in the real estate business. The thing is, the advice for new real estate entrepreneurs is the same for new entrepreneurs in any business. Today, you are your strongest competitive advantage. It all starts with you. Your personal brand, clearly articulated, is your killer app. Your shining story. Uniquely yours and there for you to use to connect with your perfect customer. We spent a lot of the webinar discussing personal branding and target marketing. As you know, the ability to target, truly reach the right customer at the right time, has never been better. But it’s also really confusing to folks unfamiliar with the social media tools and platforms. I know, I’m learning every day, [...]

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8 07, 2009

Should You Network Via Email?

By |2023-02-07T00:26:47+00:00July 8, 2009|business, business relationships, networking|Comments Off on Should You Network Via Email?

I received a question from a woman asking: “Is it okay to network via email?”  I wish I could start every relationship face-to-face, but it’s just not possible. In this day and age, it’s not uncommon to correspond with individuals who live on the other side of the country—or even in another part of the world—without ever meeting them in person. Thank you, Twitter! Relationships grow and people conduct business this way every single day—and it works. That being said, when you have the opportunity to meet someone in person, do it. This is your opportunity to put your best foot forward.  After the relationship has been established, corresponding via e-mail, and even social networks, is perfectly acceptable. Always ask, what’s the best way to communicate? According to the Meta Group Survey, 80 percent of people prefer typing to talking. Think about the number of [...]

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